Uttar Pradesh, India – Pravek, a leading player in the Ayurveda and healthcare industry, proudly participated in the first edition of the Uttar Pradesh International Trade Show (UPITS), which took place from September 21st to 25th, 2023. The prestigious event was jointly organized by the Government of Uttar Pradesh and India Exposition Mart and Center Greater Noida. UPITS aimed to promote the 'One District One Product' (ODOP) initiative, Geographical Indication (GI)-TAG products, and a wide array of exceptional products originating from Uttar Pradesh. The event served as a catalyst to transform Uttar Pradesh into a $1 trillion economy.
UPITS was inaugurated by the honorable President of India, Smt. Draupadi Murmu, on September 21st, and the welcome speech was delivered by the distinguished Chief Minister of Uttar Pradesh, Mr. Yogi Adityanath.
Pravek's participation at UPITS was a testament to the company's commitment to promoting traditional Ayurvedic products and fostering business opportunities in the region. The Pravek stall, spanning a substantial 56 square meters, was strategically located in Hall 3, right in front of prominent brands like Kent RO, Patanjali, Priyagold, and Bikano.
Pravek's stall was a sight to behold, offering a comprehensive showcase of their products and brands. While other Ayurveda stalls presented their range, Pravek went the extra mile to provide a unique and interactive experience for visitors. The Pravek team introduced a tasting counter, allowing attendees to sample their renowned products, including Rajatprash, Chyawanprash, Pravek-T Hot & Iced-T, face oil, balm, and Anti Allergic Oil. Two dedicated sales staff, clad in aprons, were on hand throughout the event to assist and engage with visitors, collect valuable feedback, and answer queries.
Hall 3, where Pravek's stall was located, was a focal point of the exhibition, featuring well-known brands like DS Group, Honda, United World, Vivo, Nexgen, Gaurson's, Patanjali, Priyagold, Bikano, Kent RO, LG, and many others. Additionally, several government bodies, including the Yamuna Expressway Authority (YEDA), Jal Nigam, and UP Tourism, actively participated in the trade show, further enhancing the event's prestige.
One remarkable highlight of Pravek's experience at UPITS was the honor of having the stall inaugurated by the honorable Cabinet Minister of State, Mr. Nand Kishore Gupta, affectionately known as Nandi Ji. He graced the occasion by cutting the ribbon and offering recognition to Pravek. In return, the Pravek team expressed their gratitude by presenting a token of appreciation and a special gift to the esteemed minister.
The Uttar Pradesh International Trade Show (UPITS) marked a significant milestone for Pravek, as it provided a valuable platform to showcase the company's authentic Ayurvedic products and interact with a diverse audience of industry professionals, government officials, and consumers. Pravek's commitment to promoting the essence of Ayurveda and holistic healthcare was evident throughout the event, making their participation a resounding success.
Pravek would like to extend its heartfelt appreciation to the Government of Uttar Pradesh, India Exposition Mart and Center Greater Noida, and all the visitors and participants who made UPITS a memorable and successful event. Pravek remains dedicated to its mission of spreading the benefits of Ayurveda and looks forward to continuing its journey of health and wellness.
For more information about Pravek and their products, please visit www.pravek.com.